You
are your best product!
Fact!
Men dress better with surprising presence far more cared for, remembered and praised, regardless of their financial status, lifestyle, intelligence, and competence.
With the same essence people today get what they want in their personal and professional fields. They use something you might have heard, but it might not be enough: personal marketing. See how well this is explained here!
Yes, we are talking about personal marketing, a field that you cannot ignore if you want to stand out and be recognized in the business world. If you want to learn how to master personal marketing techniques, read on!
What is Personal Marketing
Personal marketing is a set of tools and attitudes used by professionals to “sell” their personal brands. It proposes to work correctly the image itself, providing opportunities for greater effectiveness in accepting ideas, products and services by partners and customers.
A professional who wants to make his audience pay attention to his proposal, must also maintain his image. Regardless of the field of activity, any professional (whether as an employee or entrepreneur) must have the characteristics and behavior to stand out and get career points.
There are qualities that when expressed can add value and visibility to people’s personal and professional identities, are a few examples: leadership profile, proactivity, team spirit, optimism, vision, maturity, integrity, good communication, persuasion, among others.
Along with the above non-tangible assets, one must also have an outstanding presentation when it comes to personal marketing. For instance, impressive dressing, accessories like Rolex Submariner and the mastering people’s skills can simply make you more desirable, but let’s get into the details:
What do you and your business get from personal marketing?
Here are some of the benefits you have when mastering personal marketing:
- Visibility – more prominent for your images, ideas, products and messages.
- Credibility – building a bond of trust.
- Profitability – get more financial returns.
- Network – get more customers and partners.
- Persuasion – the viewer wins.
- Self-knowledge – knowing strengths and weaknesses.
- Success – achieving more promising and satisfying results.
Very well, we believe that you are now aware of what you can achieve with personal marketing, right? What about having access to extraordinary tips that can make you become an expert in personal image and design you on the market? The next few paragraphs are provided for this.
3 Practical tips for you to do personal marketing
1. Identify your positives and negatives
Want to know how to know yourself better? Analyze strengths, weaknesses, opportunities and threats. This tool, which is used in marketing to study products, services, and business, can also be used as a resource for one’s own knowledge, and with that, you can draw your personal marketing strategy more easily.
By identifying the characteristics of each quadrant, you can use your skills and competencies with more focus, empowering what is good and doing what can be improved.
2. Empower and show your talent
There are people who are very easy in certain activities so they excel in this field. We must accept this and also focus on what we truly master, of course by the way we can acquire skills through training and service.
To be more successful, sharpen your true talents and contribute value to your skills. Besides you get amazing results, it will be easier to notice.
3. Dress well
Of course, it is very important to dress well, correctly, according to the specific environment. You can do this without giving up your own personality and style, you know?
The Bottom Line
Now that you’ve learned how to work
your personal marketing, try to adopt these practices in your day to day,
manage your behavior in social networks, dressing well, behaving properly in
business events, improving your communication, and above all, taking care to
pass the right message to your audience.
